The Agency Posting Guide: Where to Share Your Branded Apply Link
Your complete playbook for getting candidates into your screening portal.
The Strategy: One Link, All Roles
You have one Universal Branded Link. When candidates click it, they enter your professional portal, select the role they are applying for, and complete your standardized screening. This ensures every applicant—regardless of where they found you—is evaluated with the same clinical and behavioral rigor.
Copy Your Universal Link
From your AgencyTrust dashboard, copy your Branded Application Link. This is your "Master Link" for all recruiting.
https://agencytrust.org/recruiter/apply/your-agency-slugTop 3 High-Volume Channels
Indeed (The Volume Leader)
When posting a job, look for the "Application Method" section. Select "Apply on Company Site" and paste your Universal Link. This bypasses the generic Indeed form and sends candidates directly into your high-quality screening portal.
myCNAjobs (The Caregiver Specialist)
Use your Universal Link as the "Direct Apply" URL. This is the most efficient way to capture certified aides and companions who are already looking for home care work.
Facebook (The Local Network)
Post your link in local "Community" and "Caregiver" groups. Because your portal is mobile-friendly, Facebook users can apply and interview immediately from their phones.
Professional & Clinical Channels
Best for RNs, Therapists, and Office Staff. Use the "Apply" (External Link) option. Professional candidates appreciate a structured, branded application process—it makes your agency look more established.
Vivian Health
If you are hiring for skilled nursing or therapy, use your link here to capture high-quality clinical talent.
The "Hidden" Channels (High Conversion)
SMS/Text Messaging
Send your link to your existing contact list or past applicants.
Your Agency Website
Replace your old "Contact Us" or "Email Resume" buttons with a prominent "Apply Now" button that points to your Universal Link.
Email Signatures
Have your recruiters and office staff add the link to their email signatures:
"We're hiring! Apply here: [Your Link]"
Pro-Tips for Better Results
Mention the "Instant Interview"
In your job descriptions, tell candidates: "Apply and complete your initial interview immediately on your own schedule—no phone tag required."
Mobile-First
80%+ of home care applicants apply on their phones. Your Universal Link is fully optimized for mobile, so don't be afraid to post it on mobile-heavy platforms like Instagram or via Text.
One Link, All Roles
Remind candidates that they can select their specific role (RN, HHA, Admin, etc.) once they click the link.